Digital Strategy & Copywriting for Entrepreneurs
Establish Authority, Reach Audiences, Thrive
You’re a visionary business owner...
… on a mission to create a positive impact that deeply resonates with the values you hold dear. You belong to a unique group of entrepreneurs who share a profound respect for preserving ancient craftsmanship and traditions while making them accessible and transformative in the modern world.
You are:
In the travel & hospitality industry and crafting unique and authentic experiences
Sharing mindful practices, like yoga and meditation which promote mental health and physical wellbeing
Promoting and celebrating ancient crafts with a rich history
We're all on a mission to integrate ancient wisdom and well-being practices into modern lifestyles. Together, we'll amplify your impact and create meaningful connections through your craft.
Fueling Growth & Impact
What if clients just came to you? The dream, right?
The world craves what your venture offers, but your days seem too short for the tasks at hand. Your life changing product or service holds the key to a brighter future, but you're strapped down by an overwhelming to-do list and uncertain about the next steps to bring your offering to the right audience.
To turn your vision into reality, you need to:
Write blogs that establish your authority.
Weave compelling stories into your website with SEO-friendly copy to attract your ideal audience.
Develop consistent inbound marketing strategies that resonate with your community.
But all of this stuff is draining, right?
You just want to focus on your craft. The last thing you want to do is think about writing blogs, newsletters, SEO, and Instagram.
This is where I step in.
“Juliet is a delight to work with. She comes to work each day bursting with new ideas and tactics that helped us break out and find our product market fit.”
— Ryan Modjeski, Executive Director of Empatico, The Kind Foundation
Hi, I’m Juliet.
As an entrepreneur, I've walked the same path you're on now, navigating challenges and striving for success. I understand the burning desire to create a thriving business while staying grounded in a healthy work-life balance. I started my own business as a young mom and have helped countless entrepreneurs grow theirs.
I'm passionate about partnering with entrepreneurs like you to drive lasting change and growth. In today's ever-evolving digital landscape, where trends constantly evolve with the likes of ChatGPT and Google updates, I stay at the forefront. I know how to get your website seen on Google and beyond by the audience you're seeking to attract.
Let's embark on this journey together, and I'll be your dedicated growth partner.
Attract new clients through copy that earns their trust.
With the power of empathetic copy and community-building expertise, I establish your authority and engage your audience through email newsletters, social media, and more.
Packages
Two-Week Branding Building Intensive
$2,000
This is a great way to get your feet wet.
1x Homepage—establish a clear and cohesive brand voice
4x Pages of SEO Website Copy—attract organic leads and compel them to act
Optional Upgrade: 1x Welcome Email Sequence—grow your engaged audience
Retainer—Organic Growth Booster
$1,800/month
Start attracting an audience organically.
4x SEO Blog articles—boost site authority and ranking
4x Accompanying social media posts to promote articles—drive traffic to the site
2 Engaging newsletters—to drive sales and brand awareness
1x Google analytics report—to track progress and adjust goals
Retainer—Impact & Thrive Accelerator
$6,000/month
Make a splash and let the world know you exist!
8x SEO Blog articles— boost site authority and ranking
8x Accompanying social media posts to promote articles—drive traffic to the site
2x Engaging newsletters—to drive sales and brand awareness
2x Content creation & multimedia development—Grow your digital presence with engaging, multimedia content, including video
Influencer collaboration & trend insights—boost your visibility by collaborating with authority figures in your field
1x Google analytics report—to track progress
À la Carte Services
Homepage Copy
$1,000-$5,000
You only have one chance to stand out. Do it right!
Landing Pages
$300-$1,200
SEO optimized copy including landing pages and ongoing blog posts helps you show up in Google. And because I’m a copywriter, I would never miss out on an opportunity with each page to encourage the reader to do something beneficial for your client i.e., sign up for a call or join email list.
Newsletter
$200-$800
E-blasts featuring compelling content build trust, authority, and a relationship with your audience, eventually earning you sales.
Social Media Copy
$50-$100
I'll create accompanying social media posts to promote your products and blogs to get your brand more exposure and establish customer loyalty.
Portfolio
Lifestyle Articles
As the co-founder of website and family travel community, Bébé Voyage, I have written a number of articles on parenting websites about traveling with small children. These articles published on authoritative websites, help bolster my brand’s awareness to my target audience and in the eyes of Google. Here is an article written for Motherly, a wellness brand empowering mothers to thrive.
Engaging Newsletters
I have written newsletters for different audiences, young adventurous parents, school educators, interior designers, and more. Newsletters are an opportunity to share your expertise, develop a deeper relationship with your audience, and ultimately to earn sales. Here is a newsletter written on behalf of a rug dealer for his clientele, interior designers. These newsletters have received an average open rate of 44% and have generated active inquiries.
SEO Blog Posts
When I was the marketing manager at a nonprofit organization, Empatico, targeting educators, I conducted keyword research and developed a keyword strategy for the blog. Writing regular blogs answering your target audiences’ everyday queries, is a great way to rise to the surface of Google searches.
SEO-Optimized Website Copy
Similar to blogs, website copy requires even more time researching the audience and the SEO keywords. One of my clients is a travel agent who curates personalized travel. I write the copy for her website, which mostly includes destination pages, showcasing her unique knowledge of hidden gem destinations.
Juliet Perrachon
Let’s Make Your Business Soar!
I’m Juliet. I understand what it feels like to wear multiple hats, juggling the demands of entrepreneurship while caring for your family. As a mom who embarked on my own business journey with two little ones in tow, I've walked in your shoes. I've faced the moments of overwhelm and the analysis paralysis that can come with the territory.
My mission is to alleviate the marketing anxiety that often plagues small business owners and help them take their venture to the next level.
With a Bachelor's degree in History and Spanish from the University of Pennsylvania, followed by a Master's degree in Marketing and Creativity at ESCP Europe and over a decade in the digital content strategy field, I have seen the industry evolve firsthand. One thing remains constant—the power of narrative.
With a hyper-focus on businesses dedicated to bettering our planet for the next generation, I bring a unique perspective to the table.
My expertise lies in delving deep into the minds and hearts of your audience to craft copy that resonates, connecting you with your ideal clients on a personal level.
But I don't stop at words; I'm skilled at nurturing relationships that transform into valuable leads.
Together, let's turn your vision into a thriving reality.
Ready to see your business soar?
Happy Clients
Having someone like Juliet who is a natural creative, self-starter who knew how to adapt to our brand and fill all those roles at once was an absolute godsend.
Juliet and I worked together for 18 months at Empatico where I directly managed her for six in her role as Marketing & Communications manager. In the time we spent together, not only was Juliet a delight to work with, but she came to work each day bursting with new ideas and tactics to help us break out and find our product market fit. Her work in that time ranged from managing our social media, coordinating and executing webinar and conference appearances as well as launching our SEO strategy and partner promotions. For our little organization, having someone like Juliet who is a natural creative, self-starter who knew how to adapt to our brand and fill all those roles at once was an absolute godsend.
— Ryan Modjeski, Executive Director of Empatico, Kind Foundation
Juliet is a delight to work with.
I had the opportunity of working with Juliet on several projects over the years in a variety of settings. She is a delight to work with, highly insightful, resourceful, creative, and professional.
— Matthew Hong, Creative Director, The Artbox
I love working with Juliet, because she is easy to communicate with, agile, and always responsive to my needs.
Juliet has been a valuable marketing consultant for VeronicTravel for several years. She has helped me amplify my unique specialty as a travel designer in a variety of ways.
Juliet created my website, incorporating my preferences and adding important details. I love working with Juliet because she is easy to communicate with, agile, and always responsive to my needs.
— Véronique Banzet, Travel Agent/Designer